San Antonio, TX (Vocus) February 26, 2015

upward push throughout Texas challenge—an 850-mile philanthropic bike trip founded by way of Texas businessman Steve Hicks to profit the upward thrust faculties of Texas with honorary coaches Mack Brown and Gene Stallings, and honorary captain Lance Armstrong—has hired Blue Clover to provide market research advance online engagement strategy and tactics construct a fundraising social identity and continuously measure and make bigger the success of the web social advertising efforts.

Blue Clover—an award-winning On and Off-Line Branding™ firm—will provide these services to improve fundraising and awareness efforts for the stellar time table of occasions surrounding the ride, including:

    the 2-week upward push throughout Texas problem, an 850-mile bike experience in an effort to start on the eastern Texas border in Orange, TX on March 6 and lead to Presidio, TX within the big Bend house on March 20 ride stops embody Kountze, Sir Bernard Law, Brenham, Bastrop, Austin, Wimberley, Kerrville, Leakey, Brackettville, Del Rio, Sanderson, Marathon and Marfa.
    the rise throughout Texas superstar experience, a one-day adventure that happens in the course of the first week on March 10 in Austin, when cyclists will cease for superstar journey festivities together with a 16-mile “enjoyable trip” accompanied by way of one hundred fifty+ superstar journey cyclists (including Texas month-to-month editor Jake Silverstein, Governor Rick Perry and 6-time Tour de France rider and U.S. nationwide Champion Kevin Livingston) that ends on the Salt Lick in Driftwood for a celebration that includes barbecue and live track.
    a lunch preceding the superstar journey at the rise school in Austin, hosted by means of challenge founder Steve Hicks and featuring guest speaker university of Texas football tutor Mack Brown.
    upward push and trip Kick-off social gathering at house of Mack and Sally Brown.

Blue Clover integrates advanced media comparable to internet, cell and social expertise with experiential marketing, design, mainstream media and public members of the family.

the rise throughout Texas problem goal is to lift $ three million to fund a capital marketing campaign to build a everlasting facility for the upward push college of Austin whereas providing awareness and funding to all Texas upward thrust schools. The mission of the non-revenue upward thrust faculty is to offer the best quality early childhood education and products and services to children a long time 6 months to six years without special desires and for those with unique needs (having a developmental disability or prolong) with the intention to totally put together them for his or her next finding out environment and long term success. the original upward push faculty is located at the college of Alabama, Tuscaloosa currently there are 4 rise schools in Texas: Austin, Corpus Christi, Dallas and Houston.

“we know that a marketing campaign like this is as a lot about dialog around the cause as much a call to provide. Blue Clover is major us into a communicate with lots of Texans who will strengthen this wonderful expertise,” stated Marilyn Carter, government Director, upward thrust across Texas groundwork. extra data on the upward push across Texas problem at http://riseacrosstexas.org.

“we adore the challenge and the opportunity to be apart of one thing so different. the upward thrust faculties are such a blessing and we are proud to lend a hand see them be successful,” stated José B. Sena, president, CEO and founding associate, Blue Clover.

BLUE CLOVER: San Antonio-based totally Blue Clover used to be established in 2003 with the aid of partners Sena, Juan Barrera (government creative Director), and Chris Gilbert (Finance Director) and the latest addition of Tim Hayden as Chief technique Officer and companion. The growing personnel now comprises 18 full-time inventive, technology and administration experts with extensive traditional and multicultural marketing, public relations, media planning and shopping for, strategic planning, and web-primarily based communication expertise from around the globe. inside the past two years, the agency has opened offices in Mississippi in addition to Austin and Dallas, TX.

Blue Clover’s prior and present shopper listing boasts greater than 120 local and nationwide shoppers, including Physicians well being possibility (a health care provider-owned firm, p.c.is a Medicare benefit organization shrunk with the aid of Medicare and is headquartered in San Antonio, Texas) lodges &amp preference (a community of privately owned homes with more than one hundred twenty four- and 5-star resorts and accommodations all the way through the arena) site and affiliate marketing online technique for IBC financial institution (Laredo-based financial institution with $ 12.1 billion in belongings) a web site design for San Antonio Spurs (four-time national Basketball affiliation champions) Time Warner Cable (2nd-largest cable operator in the U.S.) a website design undertaking for Clear Channel Radio (owns and operates more than 1,200 radio stations in the united states) bank of San Antonio (locally owned bank with $ 142 million in belongings and products and services that include industrial banking, non-public shopper products and services, actual estate financing, treasury management and personal banking) MISYS (an application instrument and products and services firm that gives progressive, built-in solutions and products and services for the banking, treasury and capital markets and health care industries) Terramark (major Houston-based business and residential actual estate building and home constructing, together with Espada group in south San Antonio) San Antonio economic development foundation TBG companions (largest panorama architects and planning agency in Texas) Arquitectonica (global architecture, interior design and planning agency) Yantis company ($ 100 million building firm listed as one of the most “top 50 personal firms” in San Antonio) move &amp firm (San Antonio-primarily based industrial real property firm with more than forty five houses totaling roughly 4.2 million sq. ft.) Waggoner Engineering, Inc. (serves public businesses and personal corporations throughout the southeastern U.S. discovering revolutionary infrastructure solutions) and USAA (biggest non-public insurance coverage and banking firm in the nation).

consult with the Blue Clover website online at http://www.blueclover.com/index.php/work for samples of client work.    

more information on Blue Clover is on hand at (210) 223-5409, http://www.blueclover.com or information(at)blueclover(dot)com. observe Blue Clover on Twitter and fb.


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